launching soon

The Usual. A collection of elevated essentials for everyday. Sustainably and responsibly manufactured in 100% organic cotton.

I've spent the last year working on a small collection of elevated essentials that are made to be worn on repeat. They're meant to fit you so well that you feel so good in them that you want to wear them everyday. Versatile, simple pieces that make getting dressed easy. That's what it's all about.

The full collection is launching soon, so make sure to subscribe to be one of the first to find out when it's available for pre-order! I'm super excited for you guys to see it. 

1 comment

So happy for you. This looks great. Let me know when – thinking a black and a grey set.

Lynn Abernethy September 03, 2021

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